Sue Fennessy (@), a serial entrepreneur and advertising executive, changed the unfair dynamic in social media with her new The 8 App. Before The 8 App, social media platforms were making money from users who create the content. Fennessy doesn’t agree with this dynamic, so she has devised an app to do something about it.
The goal behind The 8 App is to create a social network based on positivity, empowerment, and social change. It allows users to tell their stories through photo and video, build an audience and monetize their popular content.
By directly partnering with advertisers, The 8 App enables users to activate advertisement from brands of their choice within their content to generate 80% of the advertising revenue. In addition, users have the option to pay it forward and donate to causes and charities of the users’ choice. Compared to other social platforms, users can generate greater income and it’s the first social network with a transparent and sustainable business model.
Making money is The 8 App’s most attractive feature. However, the heart and soul of this social network is to provide a framework for empowering it’s users and to remind people that their voice matters.
Fennessy said in an interview, “We feel when people are inspired by other creators, and empowered by the commercial part of 8. When you are feeling worthy and making money, and your creativity is being honored, it just feels different.”
http://on.wsj.com/1wvtSaR – written by Mike Shields (@)
Download The 8 App today – https://www.the8app.com
The team at Natalie White For Equal Rights, & sim One, LLC are happy and excited to have this new social media tool at our disposal during the #MarchForERA!